Category Archives: Featured

Innovation & the Customer Experience Hand-in-Hand

In today’s consumer driven and increasingly digital marketing world, crafting an innovative and proactive customer experience is utterly necessary for long term success. We know, we’ve said that a million times now. But innovation in…

3 More Fashion Houses Doing Cool Online Stuff @ New York Fashion Week

For the past few years, designers at New York Fashion Week have been paving the way for digital innovation during their fall and spring showings. Like these five retailers did for Fashion’s Night Out (the…

Online Shopping Carts: The Moment of Truth

By Paul Dunay Special to the eTail Blog Although the average online shopping cart abandonment rate is a staggering 65 percent, incomplete purchases are largely credited to controllable issues: high shipping prices presented too late…

Infographic Alert: 5 Rules on How to Make Good Infographics

With all the infographics out there it’s easy to get a little graphically fatigued, and naturally, to miss things that aren’t well-highlighted in said graphics. Few of you are probably stopping to think about what…

What 5 Innovative Retailers are Doing for Fashion’s Night Out

Fashion retailers out there – especially those of you with outposts in NYC – are surely getting excited for what has become the consumer gateway to the highly anticipated Mercedes Benz New York Fashion Week…