Category Archives: Featured
American Shoppers are Coming Back – Report Shows Uptick in Spending
According to the U.S. Census Bureau‘s June, 2013 retail trade report, retailers posted unexpected good growth from January through May of this year. Overall retail and food service sales were up 3.8 percent for the…
Using Consumers’ Technology to Bring the In-Store Experience to Life
With the rise of digital, the retail landscape is changing at an unprecedented pace, and customer expectations aren’t far behind. Consumers are now using an extraordinary amount of channels to research and purchase products. They…
Leadership Tip of the Day: Henry Ford on Failure
“Failure is simply the opportunity to begin again, this time more intelligently. “ “Even a mistake may turn out to be the one thing necessary to a worthwhile achievement.” – Henry Ford Why are we so afraid…
Apple’s Value Proposition that Could Save Lives
Earlier this month, news from Shanghai reported a Chinese woman electrocuted by a faulty, and suspected counterfeit, iPhone charger. Following reports of the electrocution death, a similar incident the next week left another person in…
Marketing Tip of the Day: Write Well (Not Good)
It’s so easy to forget about semantics when you’re sending out multiple emails a day, printing marketing collateral, sending Tweets and updating Facebook, segmenting your database and crafting crafty subject lines…but the truth is, how…
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