Category Archives: Featured

Super Bowl Poll – Who’s Your Pick??

It’s a simple question, but we are dying to know where your hearts are for this weekend’s big game (or maybe where your money is??…Not necessarily the same!) Seeing that we’re based in NYC you…

Mall Of America’s Digital Brand Pro on ‘One Thing She Can’t Live Without’

It’s that time again – time for a “One Thing I Can’t Live Without” installment. This time, we’re bringing you answers from one of our speakers at the upcoming eTail West conference. Her name is…

A New Wave: Dynamic Creative Optimization for Targeting & Personalization

Today’s advertising experience is more dynamic than ever before. Companies specializing in dynamic creative optimization are helping businesses to understand the way that all elements of their advertising (including copy, product, image and call-to-actions) play…

Get Excited for…Live Streaming @ eTail West (including Guy Kawasaki)!

For the second year in a row, eTail will be live streaming some of its super informative and engaging sessions as they take place in Palm Springs. (At the JW Marriott, Palm Desert, to be…

3 Steps to Better Optimize Your Tablet Strategy

By Jason Taylor Special to the eTail Blog A recent study found that 87% of tablet owners used their devices to browse and purchase gifts this holiday season. As consumers are becoming increasingly confident using…