Category Archives: etail

Three Worthwhile (Quick) Reads from Attendees at eTail Boston

Since we’re feeling quite nostalgic for our awesome eTail Boston event, (which only ended two weeks ago but still!) we wanted to peruse the blogs and wise words of our industry peers to see which…

Call for Nominations: eTail’s Best-in-Class Awards are Open for Submission!

Calling all online retailers: it’s time to send us your nominations for the Best-in-Class Awards. For the second year, eTail is helping the retail industry benchmark in four of the hottest areas impacting their business,…

What Retailers Need to Know About E-Couponing

After seeing the great post that Melissa Campanelli, editor-in-chief of Target Marketing’s eM+C brand and Retail Online Integration, wrote from our eTail West event, I reached out to her to see if she and her…

Social Media Drives Online Retail Sales-Etailers Talk Strategies

After attending our eTail West event at the end of February, Andrew Asch from ApparelNews.net wrote a great summation of his observations about social media and its effect on online retail. He shared his insights…

Swimwearboutique.com’s Strategies for Planning & Producing Oscar-worthy Video

When you start a presentation by posing the question, “Who here thinks that sex sells?” you’re likely to grab the audience’s attention. Which means you can then pose the next question, “Who thinks that video…