Category Archives: etail

16 Tips for Creating ‘Raving Fans’ of Your Brand

Main Day One of eTail West here in San Antonio, TX started off with an amazing presentation in the general session room by Brad Wolansky, CMO of the Yankee Candle Company. For Brad, there are…

eTail Best-in-Class Finalist Case Study: 1-800-CONTACTS and 5th Finger

When Justin Olson, Director of Digital Commerce at 1-800-CONTACTS and Josh Stanley, former Associate Director of Product Management at 1-800-CONTACTS but now technology product manager at Zappos.com, sat down to develop a project charter for…

9 Tips for Initiating Sustainable SEO Strategies

During the first session this morning in eTail West’s Search Summit, Ash Buckles, SEO Manager for InterContinental Hotels Group, walked attendees through several important sustainable SEO strategies. According to Ash, the current keys to SEO are accessibility…

Is Responsive Design Right for You? It is for Lenovo!

This morning during the Web Design/UX/On-Site Experience Summit at eTail West, Rick Medeiros, Executive Director of Global User Experience, Design and Operations at Lenovo shared the experience his company is having so far with testing and launching…

eTail West is Coming – Have you seen who’s Speaking?

Worldwide Business Research (WBR), the publishers of this blog, and the producers of the eTail series of conferences, is officially in countdown mode for the upcoming eTail West event. The impending holidays will do that…