Loyalty programs aren’t exactly new. If you thought they were – consider this: in the 1950’s there were Raleigh cigarette coupons and Topps baseball cards. In the 1960’s S&H Green Stamps’ rewards catalog was the…

For too long, we’ve been thinking about how to turn conversations into conversions. It’s time to start thinking about how to turn conversions into conversations. So says Amy Lanigan, VP Client Strategy, Fluid. During a…

So this is us – the eTail team. It’s Sunday night and we’ve just spent a long, hard day setting up for the conference which kicks off tomorrow in Boston. Some of us worked harder…

Ever go to a conference and find yourself playing with your smartphone during sessions? Don’t lie – you know you do it. We have a proposition for you etailers at eTail Boston: instead of catching…

Our friends at ROI Report were nice enough to give us a nod in their listing of some of the most notable blogs out there on online retail, social media, mobile commerce and more. They…