Posts by: Kelly Hushin

Full-time editorial/marketing gal. Former and current editor, writer and makeup artist (fun fact!) Lover of all things media, travel, design and beauty. Obsessive magazine consumer and news junkie.

kellyhushin has written 671 articles for The eTail Blog.


12 Tactics on Using Triggered Emails to Drive Conversion

Automated emails are a tricky business – they can be a bit of an oxymoron, even. While the term “automated” may convey the idea of simplicity and minimal time commitment, the reality is that setting…

Review of Holiday Performance from 100 US Retailers

Custora, a predictive analytics platform for e-commerce marketing teams, recently released its “holiday pulse,” which covers performance from 100 top US retailers over the holiday season. I must say that apart from the stats being…

Top 3 Don’ts on Running a Successful Responsive Web Design Project

by Caitlin Roberts As a kid, I used to hold out my hand and shout ‘TIP?’ to my Mom when I did something she asked me to. She always replied: ‘Of course!’ She would then…

Study: Consumers Now More Open to Renting Retail

Just because people stopped renting movies at Blockbuster doesn’t mean they won’t rent other retail products. These days, renting is not so much about the product itself, but the model through which you rent. A…

Study: Slow Network Speed Equals Bad Brand Perception

If you thought your customers were cutting you a break over the slower speeds you’ve had this holiday season, you’re wrong. “Oh, but they understand this is a busy time,” you might have hoped. Nope….