Responsive web and email design is being hailed as every marketer’s dream. Retailers are able to capitalize on existing SEO, create continuity across screens and prevent deep-linking issues. While we’ve all been excited by the potential, we now have results and benchmarks created by early adopting retailers.
A few months back, I posted about a great presentation given by Steen Andersson, the VP at 5th Finger, a Merkle company, about how he used responsive design to take prestigious makeup company, NARS, to the next level of digital. Now, I’m bringing you the webinar he and a fellow expert, Brandon McGee, of Dell, took us through to give viewers a closer look at how they have achieved success through responsive design.
In the webinar you will learn:
– What makes a successful responsively designed site through an analysis of stand-out sites, including results achieved
– Understand results to expect from different use cases
– Hear the key tricks and lessons only learned from implementing a responsive experience
– Know your options for working around the downsides of responsive, including no-rebuild approaches
To view this webinar, just click here. You’ll have to fill out a quick form, but then it will start to play. We promise that it’s pretty great, and totally worth the 5 seconds the form takes to complete!