Daily Archives: March 4, 2013

The Not-So-Nice Side of Social Media, from Kodak

Anyone working to improve his/her social media strategy has heard the golden rules: be timely, have a team in place, etc., etc. But what is often missed is the way that one can make his/her…

Guitar Center’s Case for the Power of Customer Reviews to Deepen Engagement

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You don’t have to reinvent the wheel to create new leads and promote your brand’s visibility. All you have to do is capitalize on the loyalty of your previous customers. According to a new study…