The merging of ecommerce and entertainment represents a transformation of the online marketing world. Where online games and entertainment were once the domain of websites aimed at children or young gamers, they are rapidly becoming…

French maker and retailer of skincare, body care and fragrance, L’OCCITANE has launched a free iPhone and iPad game app meant to be a fun-filled experience for the user and a branding boost for the…

When the mainstream media starts recognizing the impact of e-commerce (and off and on, they do), you know our industry is getting big, and the evolution is really worth talking about – for everyone. Forbes…

Pizza Pizza, one of Canada’s largest pizza chains, wanted to maintain its market leading position and make it easy for its customers to do business with them when and where customers desired. Its primary customers…

By Ross Kramer Special to the eTail Blog The email delivery landscape is changing every day. What may have worked a few months ago no longer works today. Return Path’s latest Global Email Deliverability Benchmark…