Who in the digital marketing world doesn’t love a good infographic, right?!
We come across lots, but this one we particularly like as it deals with such an e-commerce relevant topic: shopping cart abandonment. Apparently a staggering 75 percent of all online shopping carts are abandoned, resulting in some $44 billion in loss to online retailers.
Monetate, a provider of testing, targeting, and personalization solutions for websites, developed this pretty funky infographic to highlight some key insights and best practice tips toward creating the perfect checkout page. Check it out: