It’s no surprise to any of us that marketers serve up their best programs during the Thanksgiving Holidays.
After consumers stuffed their faces, they clicked, swiped and headed to the malls for the best deals in holiday shopping.
According to Google‘s “Pre-Holiday 2012 Consumer Intentions” report, 85% were set to shop on one device and complete a purchase on another.
On Tuesday, Dec. 11 at 1 p.m. EST, eTail will be hosting a webinar with Jim Davidson, Manager of Marketing Research at Bronto Software where he plans to help participants:
– learn about the Black Friday and Cyber Monday trend report findings
– hear how marketers spoke to the cross-channel and multi-device consumer during the Thanksgiving holiday
– examine how in-store and online offers were promoted
It’s never too early to start planning for next year’s holiday marketing, and it’s still not too late to learn a bit about what you can do before Christmas to make sure you’re taking full advantage of your multi-channel marketing efforts. Even if you can’t attend the live webinar, you can still register here and then we’ll send you a recording to watch at your leisure.
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