We all know the fact: in today’s digital world, consumers are being bombarded with information. In the midst of all the clutter of info, it can be really hard for consumers to find relevant content…

By Jim Dechow When Google announced the transition to Google Shopping last year, it mitigated frustration about the paid model with promises to foster better shopping results for users and, in turn, higher quality traffic…

Having come from the world of journalism before joining the eTail team three years ago, I have a particular interest in and soft spot for any advice that’s content related. You can imagine my delight,…