Last month, iconic American retailer, J.Crew, launched a digital initiative bringing together fashion photographer Garance Dore and blogger Scott Schuman, who were enlisted to travel the globe and capture the international quality and design of…

By Brittany Landenberger Special to the eTail Blog Recently, brands like Oreo have been faced with public outcries on their Facebook pages. On Monday, the Kraft Foods brand posted a status update with a rainbow-hued…

It’s no surprise that daily deal sites are both good and bad news for some retail models. For salons and spas in particular, daily deals can mean winning customers for one-time visits without any uptick…

By Carin Van Vuuren Special to the eTail Blog The countdown to the 2012 holiday season has begun. This year, holiday success will be a factor of how well retailers optimize their mobile and multi-channel…

By Jonathan Wolf Special to the eTail Blog One of the most important shifts we have seen with the rise of social is brands’ reconnection with their consumers. Thinking back to the rise of modern…