Category Archives: Featured

How do you strike a traditional/digital retail balance?

I love this lead sentence: “Monday was a day for the history books — if those will even exist in the future.” What this NYTimes writer is referring to is the history that Amazon made…

Fit for Commerce CEO: social and mobile are “top of mind”

Technology is almost always a hurdle, no matter what industry you’re in. For eCommerce folks, technology can be a hurdle, it can be intimidating and confusing – but more importantly, it is necessary for business….

Who doesn’t like a candy store? Gwan Yip & Dylan’s Candy Bar’s e-store

Walking into a candy store is just a tad bit different than visiting one online. Sure, you might get all the convenience of an online platform – everything at your fingertips and perhaps even some…

Elliott Kosmicki on how to easily allow your web pages and products to be shared

So, you have a website – and since you’re reading the eTail blog I think we can assume you sell a product of some sort. Maybe you need to boost sales in a slow market…

Enhancing sales with category-specific websites

Targeting Product Categories with Separate Sites: 4 Tactics Consumers often research online purchases, at times extensively, before deciding what and where to purchase. What if you could give them the information they sought and the…