Posts by: Kelly Hushin

Full-time editorial/marketing gal. Former and current editor, writer and makeup artist (fun fact!) Lover of all things media, travel, design and beauty. Obsessive magazine consumer and news junkie.

kellyhushin has written 671 articles for The eTail Blog.


New & Noteworthy: Victoria Beckham Gearing up for E-Commerce Launch

The infamously former Posh Spice and current fashion maven, Victoria Beckham, has surely mastered the figure hugging, structured wardrobe her clothing line epitomizes. But will she be able to translate her Saks, Nordstrom, Bloomingdale’s-hopping audience…

Infographic Alert: How to Increase Online Conversions

The jackpot for online retailers is, of course, the online conversion. That is, the fateful click a customer makes when s/he is ready to actually buy what it is you’re selling. To think five to…

The Story of a Digital Camera Hunt – Which Retailer Wins?

Today Forbes published a story written by Steven Rosenbaum titled, “Holidays 2012. The Year Online Retail Overtakes Bricks And Mortar.” Through the story, he details why he theorizes this. But the most compelling part for…

Tommy Hilfiger Part I: How a Homepage Overlay Tripled its Email List

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A little over a year ago at Tommy Hilfiger, VP of ECommerce, Jared Blank, adopted an overlay to the homepage which popped up and prompted an email sign-up from visitors only on the first time…

Infographic Alert: November 2012 E-Commerce Learnings

Akamai has a very cute and handy infographic for us that talks about shopping from early November through Thanksgiving weekend and Cyber Monday this year. You’re probably over the whole November shopping thing by now,…