Posts by: Elizabeth Robillard

Originally from Chicago, Elizabeth Robillard is a recent graduate from New York University with a degree in English Literature. Throughout university, she interned at several publishing houses, including Macmillan and Penguin. Since graduating, Elizabeth has been working as a production assistant at World Business Research, the creators of the eTail conference series.

elizabethrobillard has written 16 articles for The eTail Blog.


Ice.com & J.Crew on Deliverability Best Practices to Get Into Inboxes

When consumers were originally approached with daily emails from their favorite deal providers, such as Gilt or Groupon advertising 20% off of luxury doggie day care or two-for-one cupcakes at Magnolia Bakery, there were few…