Yearly Archives: 2011
The Big Content Merge – What do you think?
By now we’ve surely all heard about AOL’s purchase of Arianna Huffington’s increasingly infamous content hub, The Huffington Post, familiarly referred to simply as HuffPo. After the $315 million acquisition, everyone wanted to know how…
What Retailers Need to Know About E-Couponing
After seeing the great post that Melissa Campanelli, editor-in-chief of Target Marketing’s eM+C brand and Retail Online Integration, wrote from our eTail West event, I reached out to her to see if she and her…
Focus on Customer Experience Not Channels
We’ve found another great blog written by an attendee to eTail West 2011. This time around, we talk customer experience – a hot topic for many of the online retailers at the conference. Wanda Cadigan…
Social Media Drives Online Retail Sales-Etailers Talk Strategies
After attending our eTail West event at the end of February, Andrew Asch from ApparelNews.net wrote a great summation of his observations about social media and its effect on online retail. He shared his insights…
Swimwearboutique.com’s Strategies for Planning & Producing Oscar-worthy Video
When you start a presentation by posing the question, “Who here thinks that sex sells?” you’re likely to grab the audience’s attention. Which means you can then pose the next question, “Who thinks that video…

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