Monthly Archives: April 2011

Debenhams’ 4 Tactics for Transitioning from One Channel to Multi-Channel

For the first time in history, the customer is ahead of the retailer. This is according to Simon Forster, Divisional Director, Online, Debenhams, who understands the challenges of bringing a company that’s been around for…

Assouline Engages Luxe Audience Beyond Books

Assouline’s position in the luxury market is unique. The company doesn’t produce high-end handbags or cars or clothing, but they are just as involved in the luxury sector as any well-known couture designer. Their claim to fame,…

Zazzle.com’s 3 Strategies for Global e-Readying

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Understanding Distribution Channels Key to International Marketing Best thing about the worldwide web is: it’s the worldwide web…it’s everywhere. And yet, as e-retailers, many of us are not everywhere our customers are – despite the…

How about $500 to your Fave Spa & a Pass to Luxury Interactive?

Not too shabby. Well, we’re hosting a Twitter contest to give away the aforementioned-in-the-headline prizes, and the best part is – it’s easy to enter! Here’s what you’ll have to do if you’d like a…

3 Experts Answer 3 MCommerce Questions

Many people say ecommerce is still a baby. So you can imagine how lots of big retailers feel about mcommerce. But it’s become an indisputable fact that mobile commerce is growing exponentially and that retailers…