Because your own bucket list isn’t ambitious enough, Goviva is bringing you the ones from the top. The new online marketplace brings you events hosted by celebrities along with exclusive events like the World Cup,…

According to a survey conducted by the Luxury Interactive conference’s research team, 78% of digital marketing executives for luxury brands reported an increase in social media spend for 2012, while 73% of those surveyed said…

As luxury brands make decisions about social media, weighing value received against the time and monetary investment required to use social media effectively, Twitter deserves a good look. If your luxury brand hasn’t given it…

Aliza Licht, SVP, Global Communications at Donna Karan International, is the voice leading the brand’s Twitter success. For some who presume social media is handled by interns, this was a surprise. But when Licht and the company started…

Aliza Licht, SVP, Global Communications at Donna Karan International, is the voice leading the brand’s Twitter success. For some who presume social media is handled by interns, this was a surprise. But when Licht and…