From eTail West, tune in to Bluecore and BCBG MaxAzria group’s presentation on email targeting. The full presentation is here, with the freshest insight on this trending topic, part of our post event eTail West…

This morning, I came across a great presentation from eTail West that I thought I’d share with all of you. It’s about technology and “the power to do more.” In this presentation, Jennifer Statham, Executive…

During the first session this morning in eTail West’s Search Summit, Ash Buckles, SEO Manager for InterContinental Hotels Group, walked attendees through several important sustainable SEO strategies. According to Ash, the current keys to SEO are accessibility…

This morning during the Web Design/UX/On-Site Experience Summit at eTail West, Rick Medeiros, Executive Director of Global User Experience, Design and Operations at Lenovo shared the experience his company is having so far with testing and launching…

In this day and age, talking about responsive design isn’t enough – we must talk about fast responsive design, and fast responsive mobile design, to be more specific. In a webinar which aired live on…

The busiest shopping days of the season did not disappoint this year, especially for you omni-channel retailers out there who had invested in doing it right. Akamai, a cloud platform for media and content delivery,…

Before a few years ago, if you were going to buy prescription glasses, the options were pretty much all the same: you went to an optometrist, got a prescription, then you bought a pair of…

Automated emails are a tricky business – they can be a bit of an oxymoron, even. While the term “automated” may convey the idea of simplicity and minimal time commitment, the reality is that setting…

Thirty five percent of attendees surveyed at this year’s eTail East event in Philadelphia this past August, said they did not have a clear marketing strategy in place for FY 2013/FY 2014. That’s 35 percent,…

Responsive web and email design is being hailed as every marketer’s dream. Retailers are able to capitalize on existing SEO, create continuity across screens and prevent deep-linking issues. While we’ve all been excited by the…